Being a Gen-Z, I was born into the digital world. Growing up, I adored playing Barbie and Nancy Drew PC games before online gaming took over. The internet became a place to explore, express and connect. But how does one navigate the ever-growing online abyss?

That’s why I believe in bringing clarity and impact to the digital world, with a minimalist approach that strips away the unnecessary. Every pixel serves a purpose, and I believe that less can truly be more in today’s overwhelming digital age.

With over a decade of experience, from launching a successful YouTube channel in my teens to working in corporate marketing and running my own online boutique, I’ve learned how to elevate brands with both creativity and strategy. I hold a Bachelor’s Degree in Business, majoring in Marketing, with a special interest in consumer behaviour, and I’m passionate about helping women-led businesses stand out online.

If my style resonates with you, let’s collaborate and bring your vision to life. Take a peek at my portfolio and let’s chat!